Launch a program


Bring LENA to Your Community

LENA collaborates with organizations around the world to offer programs and tools for teachers, families, and researchers. From school districts and hospitals to early learning coalitions and Head Start sites, we have experience working with a broad cross-section of partner organizations.

To become one of our partners and offer a LENA program in your community, there are five steps to follow:

Set up a call!

Step 1 - Pre-planning

Select a program:

  • To offer job-embedded professional development for early childhood teachers and family child care providers, implement LENA Grow.
  • To strengthen families with parent-group classes, implement LENA Start.
  • To add an early language focus to any home visiting program, implement LENA Home.
  • To gather early language data for research, clinical or intervention applications, purchase LENA SP.

Not sure which one is right for you? Explore the Needs Assessment Chart to determine which LENA program best fits the needs of your organization and community.

In addition, please be sure to connect early on with a member of the LENA team who can review the core program implementation components and answer any questions that you may have. We are here to collaborate with you throughout the planning process to help ensure that you and your community partners are set up for operational success!

Step 2 — Gather community partners and resources.

Step 2 — Gather community partners and resources.

As you prepare to bring a LENA program to your community, think about the program as a component of a broader early childhood initiative to boost literacy, interactive talk, and adult caregiving skills. Whether you’re joining an existing coalition or creating a new one, building a network of partners will be key to a successful implementation.

Who are the leaders, catalyzers, and mission-based organizations in your community? Ask who could help you:

  • Promote awareness of the need for interactive talk
  • Implement your LENA program
  • Recruit participants
  • Share your program success
  • Support and generate sustainable funding

Our team is happy to lead or join calls, webinars, or in-person presentations to support partner engagement. We can also provide presentation decks and shareable resources that explain the importance of closing the early talk gap and give background on LENA.

Download the Community Mapping Worksheet to help you think through and plan your initiative, or explore our tip sheet on Best Practices for Engaging Community Partners.

Determine and solidify funding. LENA will provide you with a budget template to help assess your funding needs for the program. Program sites have used a variety of funding sources including grants, local philanthropic partners, research partners, school district budgets, economic council budgets, intervention agencies, and in-kind funding of staff time and resources. For communities that are new to LENA Grow, we are also able to offer a limited number of Launch Fund grants, available through the generous support of our philanthropic partners.

Step 3 — Formalize a program agreement with LENA.

With your funding, partners, staffing, and locations in place, you’re ready to sign a program agreement with LENA. The agreement will formalize the partnership and trigger the final steps in the process of beginning your program. Schedule a time to talk with our team.

Step 4 - Train your team.

LENA team members will train your staff and administrators on how to use the program and technology. Our staff will ensure that everyone in your group — from coordinators to administrators — is comfortable and proficient with LENA. We’ll help you finalize logistics before launch day, from ordering materials to entering data into LENA Online.

Download our Guide to Recruiting Families for Community Programs to get practical guidance on how to begin finding and registering participants.

Download the training summary for LENA Grow, LENA Start, LENA Home, or LENA SP.

Step 5 - Program launch!

Throughout the life of your program, LENA’s Program Success team will be available to support you and ensure your program and initiative are meeting their goals. Every program includes full training on implementation and use of LENA’s hardware and software. From parent recruitment to outcome evaluation, our team will check with you regularly to answer questions and strategize solutions.

Where are you in your LENA journey?
Take our LENA Readiness Assessment to find out!

Continue to Readiness Assessment