Ready4K: Evidence-based text message for parents


Ready4KTM is an evidence-based text messaging program for parents of newborns, 1-, 2-, 3-, 4- and 5-year-olds. Each week, parents receive fun facts, easy tips, and encouraging messages to support their children’s learning. The Ready4KTM approach has been studied through three randomized controlled trials (RCTs), generally drawing on variants of this randomization site fixed effects model: literacy text messages vs. placebo texts, personalized texts vs. general text, a literacy-math-sel program vs. placebo. (Note: Parents and caregivers who graduate from LENA Start receive Ready4KTM text messaging as a follow on to the program.)

Presenting Author(s):

Benjamin N. York, PhD


Benjamin N. York, PhD1, Susanna Loeb, Ph.D.2, Chris Doss, Ph.D.2, Erin Fahle, M.S.2, Tiffany Graham, M.Ed.1**

Author Affiliation(s):

1ParentPowered Public Benefit Corporation, 2Stanford University